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AM&P Network’s 40 Minute Editorial Training Series: Content Benchmarks—How Do Your Digital Products Stack Up?
September 22, 2022
September 22, 1-1:40 p.m. US Eastern Time
Free for All Access members ($5k and up)
$49 per session for Premium and Associations Council members;
$399 for all nine sessions $199 per session for non-members, $1499 for all nine sessions
Editors and content creators are awash in performance metrics about their own products but do you know how you measure up against the rest of the industry? Join us for a deep dive into exclusive new research from AM&P Network on digital performance benchmarks for B2B and association media including,
*Typical open and clickthrough rates for daily and weekly e-newsletters
*Website metrics such as time on site and number of articles read
*Average webinar registration (and attendance)
*Podcast downloads
Nick Martin
Nick Martin is senior director of content strategy and member engagement at TechTarget. He has held various editorial roles since joining TechTarget in 2011, including …
Kevin Sghia
Corporate Director, Audience Insights & Analysis Access Intelligence With a background in analytics, marketing, editorial and speaker recruitment and roles in publishing, internet media, PR, …
