Kathy Lu has more than two decades of experience in journalism as a leader and manager. She founded her consulting business, Audiencibility, to continue her passion for helping people succeed, especially in journalism. As the digital and social media editor for America Amplified, a public media initiative, she helped craft a playbook on community engagement journalism. Before that, she led features reporting teams at The Kansas City Star and The Roanoke (Va.) Times. She is a past president of the Society for Features Journalism and a current member of Asian American Journalists Association. Kathy is based in Kansas City, Missouri, and you can follow her on Twitter @kathyluwho.